From Blank Page to Strategic Content in 9 Steps
Our psychology-driven process transforms your ideas into SEO-optimized content that ranks and converts. No templates. No generic prompts. Just strategic thinking, backed by behavioral psychology.
Most AI tools give you a text box and hope you know what to do. We guide you through a structured process that mirrors how content strategists actually think—starting with understanding your audience's psychology, then building frameworks that convert.
Watch the 9-Step Process in Action
See how Intent Behind Intent guides you from audience research to published content in minutes, not hours.
This timelapse shows the complete process from start to finish—every step, every decision point, every strategic insight.
Here's exactly what happens at each stage of the process:
Audience Deep Dive
Define your ideal reader, their pain points, and what motivates them. We help you create a detailed persona to guide every content decision.
Why it matters: Content that resonates is content written for a specific person, not a generic crowd.
Keyword Research & Intent Mapping
Uncover the exact phrases your audience uses to search. We analyze keywords to understand the user's underlying goal (the "intent behind the intent").
Why it matters: Ranking is pointless if you don't satisfy the searcher's true need.
Content Goal Definition
What should this article achieve? Drive sign-ups? Educate users? Build trust? We help you set a clear, measurable goal for each piece of content.
Why it matters: Content without a goal is just noise; strategic content drives business results.
Framework Selection
Based on your goal and audience, choose from proven content structures like "Problem-Agitate-Solve" or "Before-After-Bridge" to frame your narrative.
Why it matters: A strong framework provides a logical flow that guides the reader to your desired conclusion.
Outline Generation
Our AI generates a comprehensive, SEO-informed outline based on top-ranking competitors and your strategic inputs. You have full control to edit and refine.
Why it matters: A great outline is the blueprint for a great article, ensuring all key points are covered.
Tone & Voice Calibration
Define your brand's personality. Is it witty, formal, empathetic? Our AI adapts its writing style to match your brand voice consistently.
Why it matters: Consistent tone builds brand identity and trust with your audience.
AI-Powered Draft Creation
With all the strategic groundwork laid, our AI writes a high-quality first draft that is already aligned with your goals, audience, and keywords.
Why it matters: This isn't a generic article; it's a strategically-crafted draft built on your inputs.
Human Review & Refinement
The AI gets you 90% of the way there. You provide the final 10%—the human touch, unique insights, and personal stories that make content truly great.
Why it matters: AI is a tool, not a replacement for human creativity and expertise.
SEO Optimization & Publishing
Our built-in checklist ensures you've covered all on-page SEO best practices before you hit publish, maximizing your chances of ranking.
Why it matters: Great content deserves to be found. This final check connects your work to your audience.
Why Our Process Works Better
Traditional AI Tools
- cancelEmpty text box
- cancelGeneric prompts
- cancelNo strategy
- cancelHope for the best
Content Agencies
- cancelExpensive
- cancelSlow turnaround
- cancelBlack box process
- cancelLimited revisions
Intent Behind Intent ⭐
- check_circleGuided 9-step process
- check_circlePsychology-first approach
- check_circleFull transparency
- check_circleUnlimited iterations
- check_circleFraction of agency cost
Real Results from Real Users
The average article created with Intent Behind Intent ranks in the top 10 for its target keyword within 90 days.
Our users report 3x higher engagement compared to generic AI content.
Content strategists save 15+ hours per article with our guided process.
Ready to Create Your First Strategic Article?
Start your free 14-day trial and experience the 9-step process yourself. No credit card required.
14-day free trial • 3 free articles • No credit card required